Hi, I'm Jennifer.

By training, I’m a biomedical engineer and research scientist. But at heart? I’m someone who lights up at the idea of planning a great party.

The spark for event planning has been with me for as long as I can remember — from student council days in high school, college, all the way through grad school. I always found myself volunteering for anything that involved organizing, decorating, hosting, and celebrating.

(Probably had a little too much fun planning events when I should have been in the lab...)

Over the years, I’ve realized how much joy it brings me to help people create meaningful moments — whether it's a birthday dinner, a wedding, or a team celebration. I love seeing people connect, reconnect, and feel truly present.

That’s why I started Joysmith & Co. — an events company built around the idea of crafting happiness, one celebration at a time.

Welcome to my world. I’m so glad you’re here — and I can’t wait to meet you!